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Sex Toys Market Size, Share & Growth Analysis Report, 2030

Whether you're exploring solo or with a partner, CVS offers a variety of vibrators and other toys to help elevate your sexual experiences and satisfaction. Explore top brands and products to find the perfect sex toy for your needs. Renowned for sleek design and user-centric approach, TENGA promotes sexual health and destigmatizes solo play.

The Dialogues revolve around the life of Nanna, an older courtesan agonizing over what to do with her daughter. In 1477 she was accused of fashioning a male member out of leather, cotton, and wood. It was a rather exceptional piece, perfect for committing carnal offenses with another woman or roguery, as it was called in this case. While this seems like standard stuff we’ve seen alluded to before, the extremely talented Katherina’s appendage could be used to urinate out of and lie erect when in use or flaccid when not in use.

African countries have a weak presence in the market for sex toys due to low awareness of sexual health. The market has experienced a significant degree of innovation in recent years. Technological advancements, changes in societal attitudes toward sexuality, and a growing emphasis on sexual wellness have contributed to a dynamic and innovative landscape within the industry. The global sex toys market size was estimated at USD 35.2 billion in 2023 and is expected to grow at a CAGR of 8.69% from 2024 to 2030.

When people don’t have the money to go out, they stay home (and use their sex toys). While monetization in some aspects of the adult industry has started to decline, such as porn, businesses selling toys have seen steady growth. This trend is due to increased commercialization, changing perception, and availability to purchase items both in-store and online. The Germany sex toys market held the second largest revenue share in Europe in 2023, owing to the high adoption of sex toys among consumers. Around 52% of adults admitted to using sex toys during partnered sex while 45% of adults used sex toys for masturbation. Sex toys are perceived as an important tool for sexual enhancement by German men and women.

If you're new to the game, let us tell you that the simultaneous internal and external anal stimulation from this plug feels heavenly. We especially love letting our partner take control with the one-touch wireless remote. Plus, "it’s hands-free, waterproof, and has customizable vibration settings, making it a very versatile toy that can give you a different experience every time," says Lehmiller. You don’t need to break the bank to be the proud owner of an awesome pleasure-product.

In the future when I buy things from here ill definitely be avoiding the medium option. "I just received my first toy today. It arrived a day early, in discreet packaging, and with a Mr. Hankey's sticker! I ordered Prince Charming. I am very impressed that the shipping was so fast." Check out our ever-expanding selection of Fantasy & Sci-Fi dildos. We make it a point to switch it up so that no two are ever the same. By creating an account with our store, you will be able to move through the checkout process faster, store multiple shipping addresses, view and track your orders in your account and more.

And boy oh boy are there a lot of different types of external vibes. "Whether you’re thrusting into someone else, into your own hand, or just wearing it around, you don’t want the animal dildo to be wiggling around," she explains. A prostate massager is a vibrating toy that goes up the anus to stimulate the prostate. "This can be thought of as the male equivalent to G-spot stimulators," Fleming says.

The palm-sized Satisfyer Purple Pleasure vibrator hits the sweet spot as a high-quality, basic vibrator available at a significantly lower price than the competition. The oval shape of the vibrator is excellent for focused clitoral stimulation, and the device is small enough to be convenient for travel and for partner play. The toy is made from soft, easy-to-clean silicone, and the vibrations are powerful. This Satisfyer vibrator is a fantastic starter toy at a bargain price, especially considering its 15-year warranty. For newcomers to the world of adult toys, starting with beginner-friendly options is key.

By contrast, the Rin was so gentle that it was a struggle to make it all the way to orgasm, and the Temari, while beautiful to look at and strong enough, was a little awkward to maneuver. The Kushi is the only one of the three that she tested both in bed and in the bath (all six of the Tenga toys tested are waterproof up to 20 inches), and it worked well in both situations, though it worked faster in the bath. Because the Kushi is nice enough to leave out, she can look at it all day and get excited about playing with it later that night. Overall, Tester M was very impressed with the Kushi, so much so that she is adding it to her permanent toy rotation. Most of all, she loves how the pointed tip and the multiple ridges transmit vibrations to all the right places. "This is the first time I truly understand the phrase ‘ribbed for her pleasure,’" she says.

Some vibrators are designed more for external clitoral stimulation (like the famous Hitachi Magic Wand), while others are specifically curved to target the g spot vibrator-spot—more on those in the next section. Because the adult industry is more vulnerable to fraud and chargebacks, it’s considered high-risk by banks and payment processing companies. This can make obtaining merchant services a frustrating process, from dealing with unnecessary fees to being denied service altogether. To process credit cards and online transactions so you can be properly compensated for providing your sex toy products, you’ll need to find a payment processor that supports selling adult products and services.